Distribution
Strategies:
Powersports Industry
The
Challenge
As a manufacturer of powersports equipment, parts or accessories, your
dealers are vital to the success of your business. Your challenges are
to maintain brand value, preserve or increase market share, prevent customer
defections and achieve all of this while increasing efficiencies and improving
relationships with your dealers.
The
Solution
Reshare’s proven enterprise software solution, Distribution Relationship
Management®, enables you to connect with your dealers and end customers
online. Reshare allows you to maximize your revenue stream while reducing
your selling and marketing costs. Your dealers enjoy increased market
knowledge, additional revenues, improved efficiency and new customers.
You have complete control of how products are branded, marketed and sold.
Reshare will help you develop cohesive strategies that build a sustainable
competitive advantage for you and your channel partners.
Patented
Software
Reshare offers the only patented
(US# 6,594,641 and foreign countries) software that enables you to:
- Gain access to
valuable customer information
- Sell direct to
customers and share revenues with dealers
- Enable customers
to locate and select an appropriate dealer
- Credibly demonstrate
fairness to dealers
- Maintain existing
relationships between dealers and the consumer
Internet
& Channel Experience
With over 20 years of online experience across a multitude of industries,
we offer software and strategies that resolve channel conflict, guarantee
complete brand control and enhance relationships between all channel partners
and end users. We have a deep understanding of the benefits and challenges
of distribution. Our mission is to improve relationships and profitability
of all channel partners. This translates to increase revenue, market share
& profits.
Return
on Investment
As the Internet
sector matures, use of eCommerce and online sales increase – what
was less than a percent of total US expenditures three years ago approaches
three percent today and is expected to reach ten percent within five years.
Ten percent of your sales through
uncontrolled vehicles on the internet will do more than a little damage
to your brand. Not capitalizing on that ten percent will do more damage
to your company. You need only multiply your present gross sales by 3%,
and your projected five year gross sales by 10%, to see the numbers.
Multi-channel shoppers
spend more than single channel shoppers. By way of example, last December
the average single channel shopper spent $591, the multi-channel shopper
spent $995. This translates into additional sales for you both online
and off.
Customer Defections
attack profitability. Lack of inventory at a retail store often causes
defection to another product, and for die-hard internet shoppers who know
a Harvard University study shows that by retaining just five percent of
your customers, profits rise by no less than twenty-five percent.
Additional
Benefits
- Order processing
cost reduction across all channel partners in aggregate of up to 72%
- Increased order
size as the result of ease of use and access
- 24/7 ordering availability
- Increased order
accuracy
- Decreased bad debt
for distributors through use of credit cards
- Direct relationship
with dealers that enable you to conduct product research and obtain
valuable customer feedback
- Up-selling and
cross-selling abilities for other products where collaborative filtering/recommendation
technologies are deployed
- Absolute brand
control
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